An accomplished team of direct mail experts

Our People

Yeck Brothers: Bob Yeck Bob YeckPresident
byeck@yeck.com
Bob Yeck has over 40 years of direct mail marketing experience and has been an integral part of Yeck Brothers Company for 37 years (plus high school and college breaks to work in production). Although he is president and responsible for the day-to-day operation of the agency, Bob is also very “hands on” with our clients and has a lot to contribute in the concept, strategy, plan and implementation stages of a new program. Besides about 60 softball games per year and lake activities, Bob sits on the boards for Hospice of Dayton Foundation, AAF Dayton (Ad Club), Centerville-Washington Foundation and Centerville Education Foundation. He is also active in committees for Centerville-Washington Park District, Washington-Centerville Library and United Way.
Yeck Brothers: Linda Maidment Linda MaidmentSenior Vice President
Linda wears a number of hats around the company. She is responsible for the financial department, HR matters and problem solving. Linda started in the financial arena in 1972 and has been with YBC for 26 years. Oh yes, and she also does anything Bob doesn’t want to do.
Yeck Brothers: Sue Hardin Sue HardinVice President, Database &
Information Marketing

shardin@yeck.com
Sue began her career with NCR as a programmer and then became our key contact at our primary outsource data service provider for 11 years. She joined Yeck Brothers Company in 1998, grew the department in people, knowledge and skills, so that we no longer need to outsource our data needs. Sue is responsible for the design and oversees the development and management of all databases.
Yeck Brothers: Sherry Hang Sherry HangDirector, Marketing & Creative Services
shang@yeck.com
In her 10+ years with Yeck Brothers, Sherry has taken the lead on client relationships across a spectrum of vertical markets – everything from Information Technology to Cultural Arts to the Legal industry to Retail. For the last 5 years, she has led the creative team, developing winning marketing strategies, writing copy and contributing to the graphic approach. Sherry’s direct mail marketing experience spans over 30 years. She has been a frequent speaker within the direct mail industry as well as making certain that clients are on top of new trends and regulations affecting their marketing campaigns. She often refers to herself as Yeck Brother’s head cheerleader! We like having her on our team.
Alesia Campbell Alesia Campbell, Account Executive, Fulfillment Manager, Card Technologies Division Head
acampbell@yeck.com
Alesia brings almost 25 years of direct marketing experience to the table. As an Account Executive, she has a very “hands on” approach with her clients, understanding their program from beginning to end is very important. In addition to managing several key accounts, Alesia runs our Fulfillment Department. She joined Yeck Brothers in 2001 bringing with her a solid background in product fulfillment and inventory. Alesia believes in under committing and over delivering, which shows in both her professional and personal life. She is an avid runner and has exceeded each goal she has set for herself, including completing the US Air Force Marathon. There is nothing more important to Alesia than spending time with her boys, especially attending rock concerts with them.
Yeck Brothers: Mary Taylor Mary TaylorSenior Account Manager
mtaylor@yeck.com
Mary has been with Yeck Brothers for over 24 years. She started as an Account Coordinator and has risen to the position of Senior Account Manager. Her commitment to her clients and vast knowledge of the direct mail industry is the reason multiple clients have stayed with her for over 15 years. In addition to her Account Manager duties, she is also responsible for sourcing premium items used in customer promotions. Mary is an active member and Treasurer of the South Dayton BNI. She has been a 17-year YMCA volunteer and is also the Head Swim Team Coach for the Y’s 10 & Under swimmers.
Janet Archer Janet ArcherAccount Manager
Janet has been with Yeck Brothers for 25 years. Janet started out in the Yeck Brothers Production Department & Shipping. She took over the role of Account Manager to handle one of the company’s key accounts and has continued to grow in that role over the years. She is also one of the company’s prolific bakers.
Lorelei Wahlrab Lorelei WahlrabAccount Manager
With over 20 years in the industry (10 at YBC), Lorelei has worked from the bottom up. Starting in fulfillment packing boxes, her “can-do” attitude caught the eyes of the Account Services group and she was soon elevated to an Account Coordinator. As an Account Manager, Lorelei draws on years of fulfillment experience to see her clients’ projects through to completion. Whether it’s a full-blown creative project or a simple postcard mailing, her attention to the details and her knowledge of what it takes to “get it done” is what makes her a winner with her clients.
Linda Brawley Linda BrawleyAdministrative Assistant, 
Account Coordinator
As you walk through the front doors of Yeck Brothers, Linda is the first smiling face you’ll see. In her capacity as Administrative Assistant she performs many functions from general clerical duties to data entry/call center projects to proofreading. Additionally, her 25 years industry experience helps her oversee her account services responsibilities.
Chris McClellan Chris McClellanAccount Coordinator
Chris has been with Yeck Brothers for 13 years. She started in our production department and became the supervisor of the Hand Bindery area. She has worked in several other departments all of which have helped to give her a thorough knowledge of how jobs flow from the very beginning until they are delivered to the post office. Chris’ flexibility, positive attitude and overall customer service skills are what help to make her a successful Account Coordinator. When she’s not at work, she enjoys traveling with friends and taking care of her animals. The best and brightest part of her life is spending as much time as possible with her two little grandgirls!!!
Bev Roof Bev RoofMailing Services Manager,
USPS Mail Design Professional

Bev has been with Yeck Brothers Company since early 1987. She oversees our Mechanical and Hand Bindery operations along with our 40,000 sq. ft. warehouse. She is on the Board of Directors for the Dayton Miami Valley Postal Customer Council. Bev is also a USPS Certified Mail Design Professional. Through Bev’s extensive knowledge of USPS regulations, YBC is able to provide mail design assistance to its clients on a daily basis to ensure they are in compliance with USPS regulations to receive the best possible postal discounts.
Teri Dailey Teri DaileyInformation Services Manager
Teri brings 15 years of experience in the information technology arena. This department plans, designs and builds databases . . . some as large as millions of records to smaller ones with only thousands. Her department also provides custom programming and is responsible for file work for postal sortation and variable laser printing.
Mark Sorah Mark SorahArt Director
Graduating from the renowned Central Academy of Commercial Art in Cincinnati, Mark has made Graphic Design his life’s work. He’s worked with a gamut of clients (FedEx, John Deere, and Dell Computers to name a few) and although his skill set is vast, his greatest expertise revolves around the special world of Direct Mail design: 25 years now. In fact, he is well versed in the complicated postal regulations and restrictions as they relate to the design of your mail piece. There’s nothing to stop you from getting exactly what you need from the Yeck Brothers’ Creative Department. Oh, and by the way . . . he loves coffee.